Basic Marketing: A Marketing Strategy Planning Approach, 17th Edition by William D. Perreault Jr. PDF
Basic Marketing: A Marketing Strategy Planning Approach, 17th Edition by William D. Perreault Jr. is a comprehensive textbook that provides a solid foundation in marketing principles and strategies. It offers a practical approach to planning and implementing marketing strategies, making it a valuable resource for students and professionals alike. The book consists of 608 pages and the ISBN assigned to it is 978-1259573545. Basic Marketing: A Marketing Strategy Planning Approach, 17th Edition was published by McGraw-Hill Education. In conclusion, this textbook is a highly informative and practical guide for anyone looking to enhance their understanding of marketing principles and strategies.
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